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GlossaryReference

Diversification

Spreading your money across different investments to reduce the impact of any single failure.

What Diversification means

Diversification means owning a variety of investments so no single company, sector or asset can sink your whole portfolio. If one stock drops sharply, other holdings may hold steady or rise. For most people, broad index funds and exchange-traded funds (ETFs) are a simple way to diversify without picking individual companies. Diversification reduces risk; it never eliminates it, and it does not guarantee profits or prevent losses.

Example

A portfolio that holds one single tech stock could lose 40% in a bad year for that company. A diversified portfolio of 500 companies would rarely move that much in a single year.

Disclaimer

Definitions are simplified for educational use and are not personalized financial, investment, tax or legal advice.

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Frequently asked questions

Diversification spreads your money across many holdings so that no single one can hurt you much. Asset allocation is the broader decision about how much of your portfolio sits in each asset class — stocks, bonds, cash — based on your goals and how much volatility you can tolerate. Allocation sets the mix between classes; diversification happens inside them.

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